Like in an icon, the logo for this ministry points to deeper truth. The shapes and colors of the logo symbolize spiritual ideas that are central to it. The logo’s shapes and colors reveal its foundational beliefs.
The Logo’s Shapes
This is the Light for Organizations logo. While it is composed of four circles, it contains multiple shapes.
Paradoxically, the first shape I’ll mention is one that is not included–a square. The circles are embedded in an invisible square! In symbolic terms, a square represents material reality. The world of ordinary consciousness, our daily lives, and the imperfect nature of life.
Given the absence of the square in the logo, the logo conveys that the focus of this ministry is the spiritual rather than the material aspects of organizational life. However, as the overlapped areas of the circles depend on the size of the square, the material aspects are essential even if they are not the primary focus.
The next shape is the circle. Circles represent spiritual reality, wholeness, and oneness. They represent God, the divine, the hidden life of love and truth that underlies reality.
There are four circles in the logo. Three of them represent the trinity while the fourth represents human participation in the life of God. The trinity, or the three persons (being states) of God have many names. The Christian tradition speaks of God the Father, the Son and the Holy Spirit. One of the other ways I conceive of them is as the Creator (the mystery that created being), the Incarnate (the embodiment of the divine in creation), and the Incarnating (the divine process that sanctifies the world).
By overlapping the four circles, a cross is formed. This symbolizes the transformation that occurs when people, whether individuals, groups or organizations, allow themselves to be touched and guided by the divine. The experience of the cross is both painful and joyful, as the cross does not harm the soul but purifies it, enabling it to participate more fully in the life of God.
At the intersection of the cross, there are four triangles. The triangles represent both thorns and blades. As thorns, they are reminiscent of the crown of thorns that Jesus the Christ was forced to wear. As blades, they symbolize the energetic mechanism that propels communion among the divine persons and creation. Together, they point to the evolutionary nature of life. In recognizing suffering as indication that something is out of God’s will, turning it over to God, then looking for the opportunities God provides to overcome it, we participate in co-creation of life as it was meant to be.
At the center, nestled among the thorns/blades, is a diamond. The diamond represents the locus within every person, group or organization that allows communion with God. It’s the channel that, when open, allows for divine-human interaction.
The Logo’s Colors
The logo also contains a number of colors. Some of them are simple, primary colors. These colors: green, blue, red and yellow are easily accessible–part of our everyday lives. Others of them: purple, white, and silver, are more complex and associated with the things we consider sacred.
The first color is green. Green is the color of life. Under the right conditions, seeds grow into plants. Healthy plants are green–the outgrowth of seeds that have been softened by rain, fed by nourishing soil, and warmed by the sun.
Green corresponds to the Encouraging Faithfulness avenue of organizational spiritual development. This avenue points to the need that organizations have to know and stay close to their seed – their deepest purpose. When organizations know and orient around God’s purpose for them, they are focused, vital, and strong.
The second color is blue. Blue is the color of water, rain and the sky. Water is essential, without it the earth would be too dry to sustain life. Water softens seeds and vitalizes them.
Blue corresponds to the Build Capacity for Spirit avenue. It points to the human desire for safe, meaningful relationships. When organizations accept that their effectiveness is dependent on healthy relational interdependence, they not only promote their own well-being they deepen their capacity for God. This enables God to work through them and promote greater flourishing.
The third color is red. Red is the color of earth. The quality of life on earth is dependent upon the condition of soil- whether it is weed free, has space that allows air to move through it, and contains a balance of vitalizing nutrients.
Red corresponds to the Reduce Obstacles to Spirit avenue. This avenue points to the need to overcome the obstacles that hinder relationships. Organizations that develop structures that promote constructive relational styles not only guarantee better working relationships, they open space for Spirit’s movement and promote truly rich living.
The fourth color is yellow. Yellow is the color of sunlight. The sun’s light is the basis for life. Without it, the earth would be too cold to sustain life. The sun gives plants the energy they need to grow. Plants, in turn, provide food for the rest of creation.
Yellow corresponds with the Amplify Spirit avenue. It points to the reality that the Light of God sustains life, even the life of organizations. With the inspiration that comes from God, organizations become warm and feed the deepest needs of its members and, in turn, the communities they serve.
The fifth color is purple. Purple is the color of spiritual realization, the joining of sky/heaven (blue) and earth (red). In ancient times, heaven was personified as the region above the dome of the sky, the place where the gods and other celestial beings lived. In that worldview, even though you couldn’t see it, the activity in the heavens corresponded with activity on the earth. (Note: The cloak Jesus wore prior to being crucified was purple.)
While most people no longer believe that God is an old man who sits on a throne in the clouds, it is difficult for many contemporary people to acknowledge that spiritual reality is part and parcel of material reality. Accordingly, it is difficult to believe that God is as interested in our daily working lives as the times we set aside for worship and celebration. The purple in the logo and on the website serves as a reminder that Ultimate Reality is just as much a part of organizations as our communities of worship. The sooner we allow for the integration of spirit into our work lives, the sooner that joy and peace will accompany us.
The sixth color is white. White is the color of undivided light, its the color that contains all the other colors of light. It symbolizes purity, perfection and holiness.
White corresponds to a manner of living, a life whose primary focus is to grow in holiness. Organizations who do the challenging work associated with the four avenues are oriented to growing in holiness. They have chosen to risk placing their trust in a non-material reality.
The seventh and final color is silver. Silver is the color of a mirror. It symbolizes reflection.
Silver corresponds to the ability of an organization to reflect God. Like persons, organizations are called to grow in the likeness of God–to reflect God’s nature to those who are in relationship with it. Through amplifying and relying on God’s spirit, by being faithful to their divine vocation, and taking time to ensure that their culture, climate, systems, structures and relationships encourage the movement of the Spirit, organizations will embody the virtues and reflect the love and bounty of God.
The shapes and colors of the logo reveal this ministry’s foundational belief about the nature of ultimate reality. This ministry is based on the idea that God, the hidden life of love and truth that underlies all of creation, is accessible to humans. Moreover, it is rooted in the idea that when people participate in the life of the divine, they help to promote greater flourishing.
The discussion of the shapes and colors reveals the particular foundational belief of this ministry. Its central idea is that God is accessible to and benefits organizations through people. It’s primary argument is that organizations which orient around God’s purposes, cultivate healthy relational interdependence, work to overcome the obstacles that hinder relationships, and draw upon the inspiration and guidance of God will be focused, vital, and strong. Accordingly, this ministry purports that these organizations will feed the deepest needs of its members, satisfy the communities they serve, embody spiritual virtues, and reflect the love and bounty of God.